Webster's English Dictionary

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suasion

sua.sion \'swa--zh*n\ \'swa--siv, -ziv\ n [ME, fr. L suasion-, suasio, fr. 
   suasus, pp. of suade-r]e to urge, persuade; akin to L suavis : the act of 
   influencing or persuading  - sua.sive aj